full-BackyardMonstersUnleashed

 

Backyard Monsters: Unleashed

  • Head of product on brand new iOS mobile game
  • Increased revenue per player by 50% in 6 months
  • Set strategic direction for product by overseeing data analytics, qualitative feedback, and direct customer observation; met regularly with exec team to review direction
  • Set product roadmap, managed product and data analyst groups, and oversaw UX design for each feature